Name me biased, as I do personal a pair of the blue Jordy shades, however I discover myself reaching for the assertion shades far more than I believed I might. Easy outfit? Add a pair of colourful sun shades and it immediately turns into an entire look. Do not consider me? Simply check out Dua Lipa, Kourtney Kardashian, or Kaia Gerber—just some of the faces you may acknowledge donning the sun shades.
We caught up with Lexxola founder, Zane Saleh, to unpack the insane hype he is created across the model, talk about the financial system of dupes that is popped up within the wake of Lexxola’s rise, and why Gen Z is throughout them. Oh, and introduce you to the model’s newest form, the glossy ’90s-inspired Eva.
I would love to begin out by having you share slightly bit extra about your background. Had you been working within the equipment area earlier than?
Truly, no. My background is fairly unconventional within the trend world. Initially, I studied economics at college, and then I ended up touchdown a job in artwork, the place I labored for 4 to 4 or 5 years earlier than beginning like Lexxola.