We’re gathered right here at this time to hitch this man, Novak Dojokovic, and this Swiss watch model, Hublot, in holy partnership. “I’m very excited to hitch a model that appreciates sports activities and athletics and helps our occupation and invests in us athletes,” Djokovic tells GQ. On this arms race for wrist house, Hublot has landed the largest doable free agent. The remainder of us ought to care as a result of the wedding sounds extra like a participant getting a shoe deal—and Djokovic is about to get the horological equal of a signature pair.
He says they’re planning to collaborate on a “customized limited-edition sequence and I can even be concerned in designing my very own watch.” Hublot can also be engaged on a efficiency watch that Djokovic can put on throughout matches. “I’ve by no means worn a watch throughout my skilled matches, so that may really be one other new journey for me,” he tells GQ. Within the meantime, Djokovic is planning on sporting the model’s Huge Bang Meca-10 ceramic blue off the courtroom on the upcoming U.S. Open match. “It matches my total model for the match,” he explaines. “My footwear and kit shall be blue, so I made a decision to go blue all the best way.”
This additionally solutions the query: What Will Novak Put on? A high tennis participant going with out a watch model for a major stretch of time is uncommon. Djokovic’s bachelorhood was such huge information that, earlier this month, watch website Hodinkee devoted a narrative to the query, “Why Doesn’t Novak Djokovic Have A Watch Sponsor?” Rolex has Roger. Richard Mille has Rafa. A tennis participant’s wrist—inevitably the star of a tantalizing shut up each time a tennis participant lifts a trophy on the finish of a match—is prime actual property. And Novak does plenty of trophy-lifting: 85 profession ATP titles, together with a joint-record 20 Grand Slams.
As with most tennis gamers, Djokovic is admittedly strict about his routine. The slightest change—like, say, signing with a brand new watch model proper earlier than a giant match—may cause a disruption. Djokovic, nevertheless, isn’t nervous in regards to the new equipment on his wrist. The take care of Hublot is a “new starting,” he says. “I like that—it helps me really feel younger.”