DALLAS–(BUSINESS WIRE)–LTK, a pioneer of the creator economic system and the most important creator-driven market, launched its first ever nationwide model marketing campaign right this moment within the U.S. Via a collection of TV movies, billboards and digital advertisements, LTK places 30 actual creators entrance and middle to share their tales and the way they ship a greater buying expertise by way of the LTK shopping app.
Directed by Hannah Levy from Saturday Night time Stay, the TV movies deliver to life the hilarious tales three creators have skilled of their pursuit of favor. Charlotte Bridgeman, Brandy – Authentically B and Rachel – Magnificence Professor star in every of their very own movies that give a take a look at how they uncover the perfect types for you. And since that is LTK, artistic within the marketing campaign is shoppable, that includes precise LTK posts from creators inviting customers to buy their type.
“Our mission has by no means modified – LTK exists to make creators as economically profitable as potential. With this marketing campaign, we’re investing in LTK creators by introducing them–and the LTK platform–to a whole lot of tens of millions of recent buyers all over the world and increasing their financial alternative,” mentioned Amber Venz Field, Co-founder and President of LTK. “Buyers love the LTK creator-guided buying expertise; we all know that as a result of they bought $3 billion in merchandise on the LTK platform in 2021 alone. And, we stay up for so many extra discovering how LTK delivers a greater strategy to store.”
The LTK platform is creator guided buying designed to make a better, higher buying expertise. LTK’s proprietary expertise serves up the types that you really want primarily based on the creators you’ve got chosen to observe and belief. Practically 200,000 LTK creators all over the world strive 1000’s of types to deliver the perfect straight to you. The creator guided expertise makes buying extra human, and tens of millions of buyers have already acknowledged the worth of the expertise by driving greater than $3B in gross sales final yr alone.
LTK labored with Deloitte Digital, the corporate’s artistic technique and media company of report, on the planning and execution of the brand new marketing campaign.
LTK is the most important international digital advertising and marketing platform powered by creators. It was based in 2011 by Amber and Baxter Field to empower the world’s premium way of life creators to be as economically profitable as potential. For the previous decade, LTK has grown to change into a trusted and efficient business-enablement platform the place creators launch, run and develop their LTK Store. As we speak, greater than 6,000 manufacturers accomplice with LTK to achieve entry to its international influencer community for content material that converts in opposition to performance-driven, cross-channel KPIs. A 3-time honoree on Quick Firm’s checklist of Most Progressive Retail Corporations in 2021 and 2022, LTK drives greater than $3 billion in annual retail gross sales from almost 200,000 gifted creators in 100+ nations. The corporate is headquartered in Dallas, TX and presently operates on 5 continents. To obtain the app, seek for LTK within the App Retailer or Google Play.