Skittles has switched up its signature packaging to highlight the work of six LGTBQ+ artists, who created unique designs that specific how they “see the rainbow” on a regular basis, the sweet model mentioned in a statement. All 5 of the Skittles PRIDE packs additionally embody a QR code that hyperlinks to profiles on the artists and their tales, too.
For each PRIDE pack bought, the Mars subsidiary has additionally dedicated to giving $1 (and as much as $100,000) to GLAAD.
